Tag Archives | Contact Management

What to look for when choosing a CRM or Contact Management System

There are a bewildering array of applications in the Customer Relationship Management CRM and Contact Management System category. Recent discussions with a prospect highlighted to me that the CRM selection processes that small businesses, solo entrepreneurs and autonomous sales people are faced with is very similar to the selection process that much larger companies go […]

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3 Marketing lessons from Elections

Elections for Mayor of Bristol and President of the USA on are created a huge amount of media attention. Behind the scenes, I hear that Barack Obama has a very sophisticated communications campaign in place, not just to win votes but also for fund-raising. Locally in Bristol I have had some input into the campaign of […]

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