Archive | Mindset

Strategies, techniques and tools to develop a successful approach to business development, customer service, sales and social selling leading ultimately to health, wealth and happiness.

Ten ideas for lead generation campaigns – ATTRACTION is the key

Thinking of ideas and topics for a webinar or lead generation campaign can be incredibly difficult. Likewise, when trying to write a blog article, an email broadcast or email follow-up sequence, having a good creative idea can be a stumbling block. When the objective is to generate leads through content marketing and social media without […]

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Online lead generation – 10 strategies to STAND OUT in a Crowd

How do you get noticed by the right people, and increase the effectiveness of your online lead generation activities? Here are 10 strategies to help you to think SMART and be CREATIVE to get yourself, your customer value proposition or your offer noticed. And to clarify the purpose, the Call to Action (CTA) at this […]

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Social Selling – the evolution from List to Community is underway

Is your marketing and sales thinking, approach and strategy moving from List to Community yet? Where is ‘the money’? A few years ago I came across the expression ‘The Money is in the List’. Then it was updated to ‘The money is in your relationship with your List’. The contemporary version is ‘The money is […]

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