Archive | Funnel Friday

Articles and Posts supporting the email newsletter/sequence

Ten ideas for lead generation campaigns – ATTRACTION is the key

Thinking of ideas and topics for a webinar or lead generation campaign can be incredibly difficult. Likewise, when trying to write a blog article, an email broadcast or email follow-up sequence, having a good creative idea can be a stumbling block. When the objective is to generate leads through content marketing and social media without […]

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Online lead generation – 10 strategies to STAND OUT in a Crowd

How do you get noticed by the right people, and increase the effectiveness of your online lead generation activities? Here are 10 strategies to help you to think SMART and be CREATIVE to get yourself, your customer value proposition or your offer noticed. And to clarify the purpose, the Call to Action (CTA) at this […]

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Lead Nurture – How to create an Email Welcome sequence

If you’re not sure what an email welcome sequence is, or how to create an email welcome sequence, this article will give you a quick introduction. Today’s competitive 24/7 world with higher buyer expectations of service is putting more pressure on marketing and sales time and resources. Email follow-up to leads has many advantages, and […]

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Online Lead Generation Part 2 – the Landing Page and Thank-you Page

Online lead generation for many business to business (B2B) companies centres on gaining an email address from someone interested in what you offer, and permission to follow-up subsequently. The more email addresses you can capture and follow-up effectively the better your sales pipeline will be. The page where email address capture takes place is often […]

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Five steps to use LinkedIn Status Updates as a Company to generate leads

LinkedIn Status Updates is one of many ways you can promote your business and generate leads. As with other online networks and resources, such as your Website and Twitter, there are three things you need to do: provide something worthwhile for visitors to see and read and ideally to share include content that indirectly or […]

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