Archive | Social Media Networks & Tools

How a LinkedIn Assistant can help a Key Person with Social Media

I was asked recently what a Personal Assistant (PA) or a Virtual Assistant (VA) could do to support their Key Person on LinkedIn, hence the role title of LinkedIn Assistant. Having supported several business owners to move them up a level with LinkedIn I offer the following tips. The suggestions below could equally apply to […]

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Social Media Messages – 5 topics to share to help your Social Selling

Deciding what to say and what social media messages to publish is often a sticking point, and is critical to generating a positive return through the social channels. When I talk to sales people and business owners about Social Media I get a range of responses, which generally fall into one of these categories: I’m […]

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Repetition – a really valuable friend in marketing and sales

When you do something frequently do you find you can do it better, faster and cheaper? There are quality, speed and efficiency benefits available from doing something 100 times rather than twice. What marketing and sales activities do you do on a repeat basis? At the start and end of each day, do you commute […]

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Integrated Online Marketing and Lead Generation – Hubspot 3 preview

Marketing and lead generation has become a whole lot more complex over the last few years and the challenge is to achieve integrated online marketing rather than fragmented, disconnected, inconsistent areas. Online marketing has been the catalyst for a new wave of innovation in apps to communicate with people ‘better’. The issue is that many […]

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