Archive | Social Media Networks & Tools

LinkedIn Assistant - How to support a Key Person in LinkedIn

How a LinkedIn Assistant can help a Key Person with Social Media

I was asked recently what a Personal Assistant (PA) or a Virtual Assistant (VA) could do to support their Key Person on LinkedIn, hence the role title of LinkedIn Assistant. Having supported several business owners to move them up a level with LinkedIn I offer the following tips. The suggestions below could equally apply to […]

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Nimble SCRM Man Juggling

Social Media Messages – 5 topics to share to help your Social Selling

Deciding what to say and what social media messages to publish is often a sticking point, and is critical to generating a positive return through the social channels. When I talk to sales people and business owners about Social Media I get a range of responses, which generally fall into one of these categories: I’m […]

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Repetition is a friend for marketing and sales

Repetition – a really valuable friend in marketing and sales

When you do something frequently do you find you can do it better, faster and cheaper? There are quality, speed and efficiency benefits available from doing something 100 times rather than twice. What marketing and sales activities do you do on a repeat basis? At the start and end of each day, do you commute […]

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Integrated Online Marketing and Lead Generation – Hubspot 3 preview

Marketing and lead generation has become a whole lot more complex over the last few years and the challenge is to achieve integrated online marketing rather than fragmented, disconnected, inconsistent areas. Online marketing has been the catalyst for a new wave of innovation in apps to communicate with people ‘better’. The issue is that many […]

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Social Selling LinkedIn Twitter Facebook Youtube

Social Selling – what lies behind the name plus 5 steps to start

Social Selling, or Social Sales, are new phrases emerging from the sequence that includes Social Media and Social Business. So, what do you think Social Selling is? a) a fancy new phrase that means ‘reputation’? b) an online equivalent of ‘word of mouth’ – ‘word of mouse’? c) having a profile page and posting comments […]

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My favourite CRM is Nimble SCRM

Social Selling tips for using Social Media through the Sales Process

As Social Media for Business becomes more widely adopted here are some Social Selling tips for the three major stages of the Sales Funnel. In Business to Business (B2B) selling, relationship building is particularly important. However, you’ll already know that you need to choose who you invest time in to build those relationships, and be […]

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LinkedIn Targeted Status Updates – tips to help you get started

If you have a large following for your LinkedIn Company Page then LinkedIn Targeted Status Update feature will be really helpful for you. This allows you to target your Company Status updates to relevant groups of people who are following your company page. Watch this 2 minute video to find out how. Action steps to […]

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Blogging for Business Bubble Quote

Blogging for Business – 15 tips to improve your blog benefits

Blogging for Business is a mainstay of Social Media Marketing for businesses. There is a lot of evidence available to support this, for example from Hubspot*. However, there are some techniques that will enhance the benefits, and make the blogging project, and the on-going commitment, much more worthwhile. Blogging with the best I’ve admired and […]

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